nGen, Niagara Interactive Media Generator, is a hub for interactive digital media project and business development in the Niagara region. By bringing together key partners in industry, economic development and post‐secondary education, nGen works to create an innovative business incubation and generation model to help jump‐start and grow interactive digital media enterprise in the Niagara region. nGen is unique in that it fosters synergies between interactive digital media companies, local arts and culture industries in Niagara, as well as the educational programs, research and development expertise, and infrastructure at Brock University and Niagara College.

nGen's mission is to further develop Niagara's cluster in interactive digital media through its core programming. nGen’s programs are designed to help Niagara retain fresh talent from its two post-secondary institutions, and to attract and assist new business in a context where creators and entrepreneurs can thrive. nGen's core programs include tenancy, mentorship, seminars, networking, interactive digital media projects and providing access to technology.

Initially funded through the Ontario Media Development Corporation (OMDC), nGen's founding partners include Brock University, Niagara College, Interactive Ontario, City of St. Catharines,
Silicon Knights, Niagara Enterprise Agency, and the Niagara Economic Development Corporation.

nGen recently opened its new state of the art facility, the Generator at one. This expansion includes more office and learning space, as well as cutting edge technologies and equipment all housed within one facility. Go to www.thegeneratoratone.com for more details. nGen’s office and production facility are located at 1 St. Paul Street in downtown St. Catharines. nGen's main floor office is co-located with the St. Catharines Small Business Enterprise Centre, directly on the corner of Ontario Street and St. Paul Street.